eBusiness Institute

Champions Digital Entrepreneurs Masters Program

A comprehensive growth marketing and business success program personally taught by the founders of the eBusiness Institute, including full digital marketing certification

A 12 month program designed to develop a full range of entrepreneurial and growth digital marketing skills with personal support and coaching from the founders, Matt and Liz Raad

This private online entrepreneurship coaching program is designed to accelerate your online results by having Matt and Liz work with you personally on your online business and strategy, hold you accountable to your goals and give you access to close-knit community of online entrepreneurs.

This program has only one intake per year and is only open for applications from students who have completed the Digital Investors Program or have attended our Annual Digital Investors Summit.

Through this program we offer Advanced Certification in Digital Marketing in the following areas:

1. Strategic planning for online business and website portfolios
2. Marketing and Effective Digital Design
3. Webmaster Competencies Including Domain Setup and Management, Hosting Setup and Management, cPanel Management, WordPress Setup and Website Security
4. Search Engine Optimisation For Business Websites including Keyword and Competition Research, SEO Optimized Website Design and SEO Auditing
5. Website Design Using UX and UI Principles
6. Content Marketing and Scheduling
7. Design, Development and Live Launch of Websites
8. Leverage Through Outsourcing and Team
9. Digital Agency Setup and Processes
10. Full SEO Audit Process
11. Build and Buy A High Cash-Flow Website Portfolio

digital marketing workshop


Digital Skills You Will Gain

Understand Online Strategies

You will learn about the variety of strategies available to digital marketers for generating income online.

Build Quality Websites

Elite level training and education will provide you with training to structure and design websites for generating income.

Master Online Skills

Set up your entrepreneurial business for success in the future with skills for business management, negotiation, sales and more.

Develop Successful Systems

Accelerate your results and leverage your time be developing systems to allow you to connect with outsourcers and manage your team.

Clarify Your Vision

Achieve more in shorter time frames by creating a Champions Success Mindset to set you on a path to financial success and freedom.

Develop Your Million-Dollar Idea

Experienced trainers to help you with strategy, viability, point of difference, and opportunities for industry connections with potential buyers or investors.

Having done many other wealth strategy courses over the last 5 years this is the first one that I have felt truly comfortable and committed and inspired to work through. The small “chunks”, the accountability, the regular results as you build or buy a site and the regular connections are AWESOME J.

Eva McQueen - Canberra, ACT

Who Should Enrol In The Champions Digital Entrepreneurs Program?

Online Beginners

If you have no experience in digital marketing or know little about it, don’t worry, our courses are designed specifically for beginners who wish to retrain or earn income online.


If you have a big idea, you need to know how to create a website and digital marketing campaign that will launch your business and get the word out fast.

Working From Home

If you need a flexible career or home-based business that’s future-proof, Digital Marketing can be done from anywhere.  This is the place to start something new.

Upskillers & Career Changers

Looking for a new career or perhaps upskill into a more secure career? Get the qualifications you need and learn new digital skills that can help you change careers, earn more and secure your position for the future.


Whether you’re finishing school, college or uni, this course will give you training and certification for an exciting new career path.  Learn practical skills you can use to help find a great job or create your own business and income online.

Business Owners or SoleTraders

Wondering why your online advertising isn’t delivering top results? Digital marketing skills are essential for any serious business owner and can give you the edge in your industry, helping you drive sales and expand rapidly.

Current Online Entrepreneurs

Already online and looking to extend your knowledge and take your online income to the next level? Learn from experienced online entrepreneurs and leading digital experts – understand the complete picture and learn real online money making strategies.

Rural, Remote or Distance Learning

Learn alternative ways to generate additional income. If you have internet access, you can create income online.  There are no geographic barriers to online learning and income generation. Ideal for rural or remote people.

Early Retirees

It’s never too late to earn new skills and start generating an online income.  With our easy-to-follow strategies, step-by-step teaching and helpful support, you can be well on your way to learning how to make money online to supplement your early retirement.

Start Your Online Income Education Here

To learn about our strategy for building, buying and renovating websites, the first step is to watch our introductory 90 minute training session. You will learn: how website investing works, our time tested methods, case studies, and course enrollment details.


What You Will Learn

The Champions Program is designed to take you on a journey from where you are currently, to where you want to go.  We provide the training and skills you require for a variety of successful online business strategies, and also focus on your mindset and goals to help you clarify the direction you are heading in.  Our supportive team will give you expert, personalised advice and guidance to help you navigate all aspects of online business.  

Create your masterplan, set your goals and intentions, and discover new ways to create a fulfilled, productive and happy life.  Become part of an exculsive and unique group of Champions who build, buy, and sell websites for cashflow and online assets.

Website Design and Structure

Learn our step-by-step process for building quality websites that will be targeted to the right audience and market for generating leads and income.

Master SEO and Traffic Driving

We share our personal learning from the SEO laboratory to help you understand powerful and simple ways to drive more traffic to your wbesites.

Master Monetisation

Understand all the options for monetising your websites so you can get the best returns.

Master Sales and Negotiation

These are essential skills you need to be successful in business and in life, and to get your message across effectively in any endeavour.  Plus, negotiation strategies for doing JVs and getting part of the business income and ownership.

Leverage and Outsource

We provide resources, education and tools to help you manage and grow your website business using the power of a team.

Complete Local Business Website Resource Pack

Set up your website agency the right way from the beginning with business assessment and website design ckecklists, legal document templates, setup guides and sales processes.

Master Website Renovation

Take clear, focussed action towards increasing a website’s income and boost the cashflow of your own portfolio, as well as consult to people who already own websites.

Maximise Conversions

Use our systems for increasing a website’s conversion rate and learn how to maximise leads and returns.

Personalised Training

Help with SEO, UX, website design, cpanel, domain names, WordPress and essential Google business tools such as Analytics, Adwords, Keyword Planner and Search Console.

Advanced SEO Tools

Get access to our swipe file of advanced SEO tools and full training on how to use them.  These are the same tools the pro’s use and can put your website leaps ahead of the rest.

Buying Website

Strategies and support for indentifying and buying profitable, automated websites and renovating to increase value and cashflow.

A 12 Month Life-Changing Program

student learns how to build websites online course
profitable online income from websites
digital student online investing in websites
building websites for businesses
online entrepreneurs learning how to build websites
online website investing course


How You Will Learn

This web design course is delivered online so you can learn at your own pace.  You get 24/7 access to the exclusive members area, which includes everything you need to gain the digital skills to future-proof your income.

Online Learning

Study at home at your own pace.
Live, weekly webinars provide progressive training.
Online Bootcamps.
A 12 month course with 4 weekend intensive training events.

Fully Supported

Premium Course with 12 months private coaching.
Extensive private one-on-one coaching support from subject experts.
Bootcamps provide intensive training over a weekend.
All lessons are recorded and available in private members area with access to all course materials.

Unique Student Community

Learn & share knowledge with our close-knit active student and graduate Alumni community via the exclusive Champions private Facebook group and networking events.


What You Will Achieve

Through this course we provide premier certification in Digital Marketing in the following areas.

Website Design & Development
Digital Marketing Fundamentals


SEO Auditing
Rapid Website Build & Launch
SEO & UX Optimised Website Design

ebusiness_badges_seo_guest posting

SEO Content Writing
SEO Linking
SEO Guest Posting
SEO Content Marketing & Publishing


Growth Digital Marketing
Website Designer
Growth Driven Design Agency
100 Call Challenge Outbound Marketing

Why Join The Champions Digital Entrepreneurs Program?

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matt and liz raad webinar

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Matt and Liz - Co-Founders, eBusiness Instittute

What Our Graduates Say

This is the best training program available for developing an income through digital marketing. Not only does it cover the technical aspects in easy to understand blocks, it also covers the personal growth journey that is necessary for online success.

Daryl Smart - Adelaide Hills, SA

Thank you Matt and Liz for an amazing year of growth. You’ve opened our eyes to how far we can take this online business journey AND provided us with a plan to get there. We are so grateful to you both for starting us on this journey.

Leah Touresh

I’ve learnt more in digital/marketing/website development in this course so far (six months in) than I have in 4 years at University! And so much more engaging! These skills are so valuable and will last me forever, in all aspects of life! Thank you Matt and Liz!

Jacqui Kouvelas

Working with Matt & Liz, through the program and with the community is the closest I've come to creating my dream future of multiple streams of income to support a nomadic lifestyle. Thank you for your personalised support and guidance along the way to help keep us focussed on what is the most important for us, our family and our future!

Candace Eales

The program has been a phenomenal experience. Matt and Liz are masters around teaching and explaining complex content into everyday language. I have been able to build up my confidence as an entrepreneur and will always be grateful to them!

Thomas Affranchino - Melbourne, VIC

I am so excited, that being part of this group has helped me to think differently, I feel free that I can create my own future and wont always have to work for others.

Peter Reiters

How To Enrol

This program has only one intake per year and is only open for applications from students who have completed the Digital Profits Program or have attended our Annual Digital Investors Summit

Next Enrollment Date: September 2022

To register your interest please contact us.

online entrepreneurs buying and selling websites

What Our Graduates Say

We’ve managed to secure a good base income from our SEO clients, which allowed us to book a couple of holidays, we’ll be spending the rest of the year building our portfolio in Thailand.

Alexa Mikaelian

Selling a website to a cabinetry company for $2,800.

Kyden Anderson (16 years old!) - Perth WA

You both are awesome! You are experts in what you do. We trust and believe in your knowledge and methods which has lead to a life changing spot in our lives and we love doing what we do. As I always say – the words of thank you are never enough.

Renee Curran - Burleigh Heads, QLD

Champions has turned our life around. From being made redundant to owning a profitable website marketing business in one year. AWESOME. Thank you!

Ward Van Damme

I think this course is fantastic. It is so practical and will enable me to have a career I didn’t think possible post divorce. Matt and Liz know their stuff and teach from a place of huge competency and care.

Fiona H.

At first I joined this course to learn the technical skills but it was during the course I realized the mindset training was more important and relevant and Matt and Liz deliver this very well. I have been in other courses and Matt and Liz beat them all – there is no comparison. One noticeable difference also is they genuinely care about their people which is unique. This is much more than a money making course.

Dean M - WA

Great inspiration focused high achieving group. So many people are having a crack and kicking awesome goals. Such a great group to be around and hear all of the successes and growth of members.

Nathan Broadbridge - Parramatta, NSW

Matt and liz and the team at eBusiness Institute have shown me how to make money online. But more importantly the structure and strategies they teach apply to my current business and my personal life. The support network is also amazing.

Richard Burke - Far North QLD

Wow! Where do I start? There are a few. I can build websites – who knew?!! Building websites & building a digital agency with my son Damen and his two sisters, just to name two. Ive said it before and Ill say it again “thank you” just doesn’t quite cover all id like to say to you both. You are both very inspiring, positive, understanding, friendly and your incredible knowledge is just astounding. So keen to keep learning. Thank you very much.

Sheree Edwards - Hills District, NSW

Champions isn’t just a course, it is a life change textbook. The resources, support and information that is shared with the group is a game changer for those ready to take the journey.

Brigid Price - Rural QLD

Real Lives, Real Stories

We could tell you why we think the Champions Program is so great, but the following stories are from a few of our very successful graduates who have changed their lives by putting into practise the Champions program.  We think their stories say it all.

I love this program! From the beginning, when buying a website or building was unkown, to now, when we are confident and competent in so many digital skills. I love the beautiful community, amazing training and Matt and Liz’s skill to break down the complex and make it achievable at all levels.

Rosemary A. - Parramatta, NSW

We are currently earning about $15K+ per month from website design, coaching and funnels. We will be increasing prices ongoing but are happy to have built sites for paying clients. I am very confident that we can take the business to $50K per month.

Rob & Lorraine, Early Retirees, Now Digital Nomads Thailand

We joined champions for the technical knowledge and skills – we got that. Turns out that was just a bonus. Best thing we gained was personal development & mindset changes and a new lifestyle.

Peter C. - Burleigh Heads, QLD

I have loved the step-by-step process of learning to build websites and then the logical branch into building portfolio websites and then buying and renovating websites. Having not done anything online before except emailing and google searching, it is astounding to see what I can now create. The way Matt and Liz identify your strengths and areas that need work and then gently encourage you in the direction you need to go is truly a remarkable talent. THANK YOU VERY MUCH.

Eva M. - Canberra, ACT

Hitting the 6 figure $ mark and realising I can rinse & repeat on any website! Realsing I am far more capable than I would have believed. There is not a day that goes by without Matt & Liz influence. They have been influential in helping me create a 6 figure income and giving me a skill I can use for life. Matts reno sessions are priceless & I love his words of wisdom. Matt & Liz are the most inspiring couple & I am so grateful for them.

Chriss S. - Rural Victoria

Matt, Liz, and the entire team at the eBusiness Institute are absolutely amazing! They always share such awesome content and have a real heart to see their students succeed and change their lives for the better. I have learnt soooo much from going through both the Digital Profits Program and the Champions Program! This stay-at-home Mum now has a new set of extremely valuable skills for life, a new time and location flexible career path, and numerous proven strategies to create a good amount of cashflow and excellent digital assets, while still being able to spend quality time with her kids. Thank you, Matt, Liz, and the entire team for this wonderful opportunity and an incredible weekend!

Melissa D. - Gold Coast, QLD

You guys are awesome and always blow my mind with the amount of value, effort and quality of every single thing you do, share or present. It's like watching you two paint a masterpiece - I am inspired by how you two do business, always add value and genuinely heart-centeredly care about the community. This has been so much more than a website course or about learning how to buy an online business - it's a course that has enabled me to rebuild my life - To create a life of my own design, with strong foundations and structures so that I can move forward with grace, strength and the courage to thrive! You guys inspire me so much. (This includes Toni) When I signed up, I committed myself to 3 years with the two of you - and I am grateful when I say that it has honestly changed my life. To find community, connection, compassion and to be able to contribute in helping others has changed my world so much and I am so grateful for both of your guidance along the way. You have an gift in bringing beautiful, warm, encouraging souls together and I am so happy to be a part of this community! A massive, heartfelt thank you to both of you and the team at ebusiness for such a wonderful year in Champions! With love,

Jacqui H.

Champions has given me income generating options for the future that I simply did not and would not have had I not completed this program. Specifically for me, having worked in my own business for over 15years (which is now no longer!) employment options at 59 were limited and unappealing! And certainly now with the ecomomic crisis caused by covid, I'm thinking they would be near non-existent! The digital learnings have been extensive and I'm so grateful for the skills I have picked up. Because we get access to your vast experience and knowledge, Champions has fast tracked those learnings 10 fold! I'm sure I'd be floundering around at the beginning if left to my own devices! I'm also grateful for your incredible generosity in sharing your hard fought knowledge, The Prava Project and the bonus SEO Webinars come to mind. And with the digital and mindset education components of Champions it has been a complete program that I really feel will increase my chances of success.

Cherie W. - New Zealand

What does Champions mean to me? A chance to change my life. Accelerated learning of a new skill that will free me to do what I love anywhere in the world. Guided help every step of the way with Toni or Jack. Direct access to two incredibly kind, generous and empathetic mentors in Matt & Liz who are living their dream and helping us to achieve ours through mentoring and sharing their experiences. And last but not least, what a wonderful group of like-minded people the other Champions are past and present. I have never come across so many generous, kind and helpful people who are all learning, sharing their learning and happy to help others - everybody has a bountiful mentality that there is plenty out there for everyone and so shares their experiences and learnings. I have made some good friends and hope to continue on this journey with champions for the next intake. With all the addons too - PRAVA and SEO and Goal setting it was the course that just kept giving!

Niki T.

We have learnt enough to be able to build a variety of websites, including content sites, directory sites, amazon and adsense sites. We have also built sites for small business owners and contributed to the community. Pretty good for someone who two years ago had no interest at all in websites! Also in the course of Champions this year we have purchased a number of websites. Coming to the end of the second year for us, now things are in place to be able to earn 40-50k per annum in passive income in the future from websites. That is a combination of income from sites I have built and sites I have bought. So that is pretty amazing. I am proud of that. And that income is only going to go up.

Julian H.

It has also been wonderful to be connected to so many positive, supportive, go-getters that are passionate and excited about what they are doing. It is great to be on the same journey of so many others that are so encouraging of each other to succeed. Wednesday lunch-time webinars and bonus webinars has quite often been the highlight of my week where I can forget everything else going on with my health particularly and concentrate on something that puts a smile on my face and a feeling of happiness in my body - something in itself important to recovering my health.

Anita J. - Sunshine Coast, QLD

We have an income that rivals some of the highest paid executives in the country and we only work part time! We have freedom, fun, a shared interest and an inspired lifestyle. We are just currently discussing income and things we want to do and its as easy as “well we’ll just earn more to get that!” knowing that it is completely possible with no compromise to our lives. I look at friends of mine who are taking redundancy packages and worrying about how they are going to survive and I just feel so grateful that we have this education. I take for granted that this is how we live!!! We have expanded in all of our beliefs around money and how we can generate it….with ease and grace! I hope you both know how grateful Gary and I are for all you have taught us. Our lives will never be the same again and we will alwys hold a special place in our hearts for you and your generosity.

Lucy and Gary - Sunshine Coast, QLD